KOBO360-Digitizing the Logistics Area

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Know-how-enabled logistics firm Kobo360 seeks to alter the best way the business operates by reducing prices and enhancing buyer satisfaction whereas supporting 1000’s of transportation corporations throughout the area.

When Kobo360 began operations, the logistics sector in Africa was in dire straits with indiscriminate costs and interference from exploitative middlemen. Moreover, in some areas of Africa, it may take days, if not weeks, to maneuver items throughout the nation, inflicting corporations to lose cash.

Up to now, issues within the logistics house have been completely different; prospects needed to wait for his or her cargo in harsh environments coupled with excessive climate circumstances whereas always glancing at their watches and making frantic calls to truck and cargo drivers who say they’re nearly on the vacation spot within the final half-hour.

Logistics corporations like Nigerian startup Kobo360 have seen an enormous alternative to deliver pace and effectivity to this chaotic business.

His entry into the sector is disrupting Africa’s US$150 billion logistics business, which nonetheless depends closely on telephones, opaque pricing and suffering from expensive middlemen.

Kobo360 is effectively conscious that the logistics enterprise globally is increasing and turning into very aggressive on account of digitization. With this ongoing development, there’s an elevated want for easy-to-use software program instruments and options to assist well timed and correct assortment and reporting of logistics administration data.

Additionally learn: The way forward for the logistics business in Kenya

Right now, it has develop into simpler for logistics corporations to trace stock, all because of digital logistics methods that monitor how merchandise and items are transported from suppliers to your organization, and in addition when distributed to the patron. finish on the click on of a button.

Kobo360’s providing is a digital logistics platform that aggregates end-to-end transport operations to assist cargo house owners, drivers, truck house owners, and cargo recipients obtain an environment friendly provide chain framework.

The agency entered the Kenyan market simply 5 months in the past, however its affect has been instant.

“Kobo360 has been in Kenya since March, with entry to over 3,000 vans and truck house owners. Our presence in Kenya means we’re ready to reap the benefits of the nation’s excessive fee of expertise adoption to drive logistics in East Africa and past,” says Ms. Kagure Wamunyu, CEO of Kobo360, Africa Area.

One of many greatest advantages for purchasers has been price discount.

Wamuyu says its providers result in a 20 p.c discount in logistics prices by matching a consumer’s request with a choice of high quality vans from all classes inside 6 hours.

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The corporate is off to begin in Kenya. Kobo360 has already been in a position to transfer 15 million tons of cargo as they see a portion of the 13 million tons of cargo volumes dealt with on the Port of Mombasa, which has direct entry to greater than 80 ports worldwide.

In Kenya, Kobo360 feels that it’s excellently positioned.

Kenya has the biggest port in East Africa, which serves as a gateway to different East African markets.

As well as, Kenya’s excessive fee of expertise adoption means the corporate is uniquely positioned to drive logistics in East Africa and past.

“We’re rising particularly with the excessive fee of expertise adoption seen right here in Kenya. And now, with the implementation of the latest African Continental Free Commerce Settlement (ACFTA), the market is poised to develop; we’ll transfer cargo from the south to the far north of Africa,” he says.

It has large growth plans within the instant future by growing its portfolio of controllers, in addition to the variety of nations of operation.

The Nigeria-based agency plans so as to add 25,000 drivers to the platform within the coming months to considerably broaden its attain in Africa, particularly now with ACFTA, which goals to take away commerce boundaries and friction in pan-African enterprise.

With this anticipation, Kobo360 can be trying to broaden its operations to 10 new nations by the top of 2020, outgrowing its present footprint in Uganda, Kenya, Nigeria, Togo, and Ghana.

To remain forward of the competitors, Kobo360 has developed a set of controller-centric merchandise to assist the greater than 10,000 controllers on its platform.

“Now we have KoPAY that gives entry to as much as US$5,000 of month-to-month working capital, we even have KoboSAFE, which supplies entry to insurance coverage merchandise for drivers; in addition to KoboCARE, which supplies entry to discounted gasoline, complete packages of all well being providers, and in addition an incentive-based schooling program for drivers’ households,” says Wamuyu.

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Final yr, MarketLine analysis reported that the e-logistics and transport house is rising in Africa, estimating the worth of Nigeria’s transport sector at $6 billion in 2016, with 99.4 p.c made up of street transport.

Wamuyu is assured that it’s going to seize a considerable share of this market to assist the 1000’s of transport corporations that require secure, dependable and cost-effective supply of their items to cargo recipients all through the area.


The cargo logistics startup raised $20 million (2 billion Kenyan shillings) in a sequence A funding spherical led by Goldman Sachs. A further US$10 million (Kshs 1 billion) was additionally raised from Nigerian business banks and has been earmarked for working capital.

“The funding will probably be used to assist Kobo360 proceed to scale, develop its expertise providing, speed up providing development, and in addition drive our growth into Africa,” says Wamuyu.

Since its launch in Lagos in 2017, Kobo360 has continued to develop its product providing, enterprise capital backing, and buyer base. The startup claims a fleet of greater than 10,000 drivers and vans working on its app. Its main purchasers embrace Honeywell, Olam, Unilever, Dangote and DHL.

In Kenya, Kobo360 has attracted traders comparable to Chandaria Capital, Y Combinator, TLcom Capital, WTI, and Worldwide Finance Company (IFC). The corporate’s native logistics companions embrace Bidco Africa, Union Logistics restricted and Intraspeed ARCPRO Kenya LTD.

“The challenges are at all times there, particularly when the vans are in terrain the place there are not any indicators, however up to now so good,” says Wamuyu.


Since launching operations in Kenya 5 months in the past, the startup has been in a position to transfer greater than 297 million kilograms of products and has served greater than 1,450 companies with the corporate’s combination fleet of greater than 10,000 drivers and vans.

Kobo360 covers 80 p.c of Nigeria’s territory and has seen a 40 p.c price discount within the provide chain.

“We’re at all times increasing. We at the moment are eager about rising to Tanzania and Rwanda within the close to future,” she says.

Kobo360’s enterprise mannequin is already profitable reward. The corporate was named “Disruptor of the Yr” on the acclaimed Africa CEO Discussion board Awards 2019.

We anticipate strengthening our hyperlinks on this area, which is able to deliver us nearer to the development of our International Logistics Working System (G-LOS), to ensure a quick and low-cost motion of products for corporations within the continent”, concludes Wamuyu.

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KOBO360-Digitizing the Logistics Space